Analyze Uber using the competitive forces and value chain models. What is its competitive advantage?

Test your understanding of Module Six, and complete the Case Study: Can Uber Be the Uber of Everything? The case can be found in the Managing Information Systems Textbook.


1. Analyze Uber using the competitive forces and value chain models. What is its competitive advantage?


2. What is the relationship between information technology and Uber’s business model? Explain your answer.


3.How disruptive is Uber?


4. Are any ethical and social issues raised by Uber and its business model? Explain your answer. Does Uber’s business model create an ethical dilemma?

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